Not So Universal

Look at the “universal” makeup palette How many shades are there? Six. There are six “universal” shades of skin colors in this palette. To me, this is not universal. There were 7.125 billion people in the world in 2013, and I am pretty sure all of 7.125 billion of us don’t fit into these six color categories.
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This color palette product from It Cosmetics uses universal for people to think, “Wow, this must be something for everyone!” However, it is not, and it is offensive. There are women in the world who have many different shades of their skin, but their difference does not stop at the skin. Women are heterosexual, Asian, homosexual, Christian, White, Black and much more. A women’s history and her identity let her have much different thoughts and viewpoints than other individuals. Not all women come from the same area and have the same viewpoint, and they are certainly not all universal.
Rebecca Walker coined the term “third-wave feminism”. Walker transformed the world “universal” about the many diverse women and their backgrounds. An article from Everyday Feminsim called, “Feminsim Now: What the Third Wave is About” by Kelsey Leuptow helps transform this thought, “We are striving to identify different types of inequalities and privilege that hinder the equal ability to pursue self-actualization, and it’s (hopefully) ensuing happiness.” Even if a groups of women comes from the same background or they have the same skin, it doesn’t mean they think similarly even about feminism. Everyone is unique.

Link and Photo: http://everydayfeminism.com/2014/01/feminism-now/

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